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Portfolio SEO Checklist (2026)

47 checks across structure, content, and technical SEO — built for portfolio sites in photo, video, and design.

Read the guide47 checks · 20 min read

Portfolio sites are usually beautiful and almost impossible to find. This checklist is the audit we run on every new client site — covering technical fundamentals, content structure, and the specific quirks of image- and video-heavy portfolios.

What's inside

  • Technical SEO (15 checks)
  • On-page and content (18 checks)
  • Image and video optimisation (9 checks)
  • Local and niche SEO (5 checks)

Who it's for

Photographers, videographers, designers, and studios with a portfolio site.

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