Templates

Referral Programme Toolkit

Email scripts, tracking spreadsheet, and offer structure for a creative-friendly referral system that doesn't feel transactional.

Get the toolkitSheet + 6 email templates

Most referral programmes for creative businesses fail because they feel like MLM. This toolkit is the opposite — it's built around making it embarrassingly easy for past clients to send work your way, with a thank-you that respects the relationship.

What's inside

  • 3 referral offer structures (cash, credit, gift)
  • Outreach email scripts for past clients
  • Referral tracking spreadsheet
  • Thank-you note templates

Who it's for

Studios and freelancers with 10+ happy past clients.

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